When was the last time you had your business painted by commercial painters in Union City? If it’s been a while, you might not realize what a transformation a simple coat of paint can make.
In every business, appearance is everything. Customers are instantly drawn to anything that looks good, tasteful, updated, and professional. On the other hand, they may think twice about entering an establishment that looks run-down and outdated.
If you want to keep pace with your competitors, you might as well update your business to look even better than theirs.
Fortunately, painting is a cost-effective way to transform the look of your business compared to expensive renovations. But it doesn’t mean that you should go easy when it comes to hiring paint contractors. Always keep in mind that hiring someone to paint your business is an investment, so why should you put it in jeopardy by hiring cheap contractors?
Unless you do not care about protecting your commercial property, it’s time that you give it a facelift. Elements such as the sun, wind, rain, snow, pollution, and any other physical impact can take a toll on the exterior of your commercial property. Over time, even the best professional paint needs refreshing, mostly if your business hasn’t been painted for a very long time.
Consider the following ways that an exterior paint helps define a business:
1) Rebranding or signifying a change
As your business evolves, you might want to update your business website, change your business logo, put up new signage, or paint your commercial property with new, refreshing colors. The exterior of your business is the easiest way to establish brand recognition. When your exterior is painted with the right color scheme, it more accurately reflects your business’s nature.
If the company is under new ownership or management, repainting your business’s exterior can also be a subtle way to indicate change without going too overboard with your brand shifting.
2) Providing the priceless first impression
If your business is suffering from a lack of new customers, you may want to take a good look at your storefront. Do the colors look drab and boring? Do the walls have some cracks or holes that need fixing? Has the old paint started to fade or come off? Then it’s time to give your exterior a much-needed facelift.
One of the good things about repainting your business is the opportunity to inspect the exterior surface for possible damage. This inspection is particularly important if your commercial property hasn’t been painted for a long time; it’s more likely to suffer more surface damage. Not only does painting the exterior make your business look more attractive to customers, but it also protects it for a long time.
Freshening up those colors with a new coat of paint can make the exterior of your business pop and look inviting to your customers who walk in your front door every day.
3) Improving your workplace
You and your employees spend a lot of time in the office. As a business owner or manager, you have invested in the people who work for you. But what you may not have realized is how even the building can impact your staff’s mood and productivity. When you paint your business, it benefits your employees as much as your business.
According to a recent study by the Harvard Business Review, employees who are satisfied with their work environments are 18% more likely to remain at their current job and are 16% more productive. A beautifully painted exterior will get your employees energized, excited, and motivated to come to work. It will also lift their mood and improve their interaction with colleagues and customers.
Only professional commercial painters in Union City have the experience to get the job done right and on time. Consider them as your partners in making your business grow.